Waffle Profit
Waffle Cost and Revenue Calculator
Plan a waffle offer for your café, hotel, restaurant or dessert venue using your actual case price, measured yield, demand and selling price.
Clear assumptions
The calculator starts with a 13.5kg Golden Waffle case price of £54.95. Check the current shop price before ordering. Each case contains six 2.25kg bags. The starting yield of 180 waffles per case, or 30 per bag, is an illustrative planning assumption, not a guaranteed production count. Plate depth, machine type and batter portion affect actual yield.
What does one waffle cost in mix?
At £54.95 per case and an illustrative yield of 180 waffles, the mix cost is £54.95 ÷ 180 = approximately £0.31 per waffle before wastage. Enter the yield measured on your own machine for a useful estimate.
Sales illustration
Selling 180 waffles at £5 each would produce £900 in revenue. Subtracting the £54.95 case cost leaves £845.05 before toppings, packaging, labour, energy, VAT and all other costs. This figure is revenue after mix cost; it is not gross or net profit, and it is not a sales forecast.
Monthly and annual planning
At 660 waffles per month and a £5 selling price, annual sales would be £39,600. At the illustrative 180-waffle yield and £54.95 case price, monthly mix consumed would cost approximately £201.48. Annual revenue after mix cost would be approximately £37,182 before other costs. This example assumes the same volume for 12 months.
Enter your own figures
Choose whether waffles are sold individually or included in hotel breakfast. Set monthly waffles served, trading days, current case price, measured case yield and expected wastage. For individual sales, also enter the selling price. For hotel breakfast, enter monthly breakfast covers.
Hotel breakfast costs
When waffles are included in breakfast, do not treat them as separate waffle sales. The hotel mode estimates monthly and annual waffle mix cost and the mix cost per breakfast cover. Budget separately for toppings, labour, equipment and every other breakfast cost. The calculator does not assume or promise savings.
How the calculator works
Usable waffles per case = measured case yield × (1 − wastage percentage ÷ 100).
Case equivalents consumed = monthly waffles ÷ usable waffles per case.
Monthly mix cost = case equivalents consumed × case price.
Annual sales = monthly waffles × selling price × 12.
Annual revenue after mix cost = (monthly sales − monthly mix cost) × 12.
For hotel breakfast, mix cost per breakfast cover = monthly mix cost ÷ monthly breakfast covers.
Stock and purchasing
Case equivalents measure mix consumed. Whole-case purchases must be rounded up if starting with no stock; unused mix remains stock for a later period. Delivery charges and current availability should be checked before purchasing.
Before deciding
Measure portions on your own equipment, track actual demand and waste, and cost toppings and labour. Include packaging, energy, equipment, delivery-platform commissions, applicable VAT and overheads when assessing profitability. Keep selling prices and costs on a consistent basis.
Discuss your waffle setup
Golden Waffle supplies UK-blended just-add-water waffle and pancake mix, commercial waffle machines and practical UK hospitality support. Explore mix-only supply, outright equipment purchase or an eligible on-loan programme. Contact sales@goldenwaffle.com or +44 7999 373839 to discuss your venue, a trial and suitable commercial terms.